Oct 23-24, 2019    Toronto, Canada

Future of Business Management Accounting and Marketing


Business Management is the organization and coordination of the activities of a business in order to achieve defined objectives.

  • Revenue Management
  • inventory Management
  • Operations Managment
  • Quantitative methods
  • Consumer Behaviour
  • Compensation, retention, motivation
  • Managing technology & innovation
  • Resources management sustainable development
  • Social entrepreneurship
  • Corporate responsibility, ethics & accountability
  • Accounting & finance
  • Multinational Enterprises

Accounting or accountancy is the measurement, processing, and communication of financial information about economic entities such as businesses and corporations

  • Financial Reporting, Accounting, Decision Making, Budget Negotiations, Management Disavowals, Voluntary Recognition, Disclosure
  • Financial and Managerial accounting
  • External reporting
  • Cost Accounting
  • Financial Accounting
  • Public Accounting
  • Government Accounting
  • Tax Accounting
  • Internal Accounting

Management Accounting is the provision of financial data and advice to a company for use in the organization and development of its business.

  • Service Learning in an Introductory Management Accounting Class - Spring Perspectives on Teaching and Learning
  • Cost Management
  • Management Accounting and Culture
  • Management Control
  • Performance Evaluation
  • Small and Medium-Sized Enterprises (SMEs)
  • State-owned Companies and Non-profit Organizations

Interdisciplinary Management is a business might use an interdisciplinary team of professionals to work on a complex project that requires multiple skills sets or areas of expertise in order to succeed.

  • Contracting and Incentives
  • Corporate Governance
  • Financial Analysis
  • Intangibles
  • Risk Management
  • Social and Environmental Accounting
  • Time Management

Human resource management is the strategic approach to the effective management of organization workers so that they help the business gain a competitive advantage, commonly known as the HR Department, it is designed to maximize employee performance in service of an employer's strategic objectives.

  • Job analysis and job design
  • Recruitment and selection of retail employees
  • Training and development
  • Performance Management
  • Compensation and Benefits
  • Labour Relations
  • Managerial Relations
  • Communication
  • Problem solving
  • Expertise
  • Leadership
  • Human resource information system

Productive or counter productive workplace behavior Workplace deviance is behavior at work that violates norms for appropriate behavior. Retaliation consists of harmful behaviors done by employees to get back at someone who has treated them unfairly. Workplace revenge is behaviors by employees intended to hurt another person who has done something harmful to them.

  • Labor practices
  • Motivational strategies and theories
  • HR Management theories and best practices
  • Ethics of the workplace and/or leadership
  • Recruiting, screening, hiring, on-boarding
  • Hospitality

Innovation Management is Innovation management is a combination of the management of innovation processes, and change management.

  • Managing technology and innovation
  • Resources management & sustainable development
  • Social entrepreneurship management
  • Corporate responsibility, ethics and accountability
  • Accounting and finance

Stress management is a wide spectrum of techniques and psychotherapies aimed at controlling a person's level of stress, especially chronic stress, usually for the purpose of improving everyday functioning

Sustainability management is sustainable management has been created to be defined as the application of sustainable practices in the categories of businesses, agriculture, society, environment, and personal life by managing them in a way that will benefit current generations and future generations.

  • Communication skills
  • Managing external R&D
  • Managing opposite priorities
  • Sustainable innovations
  • Ethics / Ethical leadership
  • CSR
  • Sustainable / Ecological entrepreneurship
  • Sustainable Time Management

The main difference between leaders and managers is that leaders have people follow them while managers have people who work for them. A successful business owner needs to be both a strong leader and manager to get their team on board to follow them towards their vision of success.

Banking and Finance management is Banking and financial services. Work in banking and money management services such as saving, investing and retirement plans.

  • Capital Management
  • Business Ethics
  • Economics
  • Human Resources
  • CSR - Co-operate Social Responsibility
  • Accounting
  • Digital Marketing
  • Micro Finance Management & Developing Countries Bank Behavior
  • Social Media, SEO & Marketing Strategies

E-Commerce is also known as electronic commerce or internet commerce, refers to the buying and selling of goods or services using the internet, and the transfer of money and data to execute these transactions.

  • Business to Business E-commerce
  • Business to Consumer E-commerce
  • Digital goods and services
  • E-payment systems
  • E-commerce content management
  • Consumer protection in E-commerce

E-Learning is the delivery of a learning, training or education program by electronic means. E-learning involves the use of a computer or electronic device (e.g. a mobile phone) in some way to provide training, educational or learning material.

  • Systems, design and technologies
  • E-learning platforms
  • Course design
  • Partnerships in E-learning
  • Evaluation of E-learning
  • E-learning effectiveness and outcomes
  • Web-based learning
  • Security and confidentiality
  • Digital classrooms

Blended learning is an approach to education that combines online educational materials and opportunities for interaction online with traditional place-based classroom methods.

  • Collaborative online learning
  • Content repositories
  • Data envelopment analysis
  • Meta data standards
  • Need analysis

E-Business is Online Business or e-business is any kind of business or commercial transaction that includes sharing information across the internet. Commerce constitutes the exchange of products and services between businesses, groups and individuals and can be seen as one of the essential activities of any business.

  • Innovative business models
  • Enterprise application integration
  • Business process re-engineering
  • Customer relationship management
  • E-Collaboration and e-Services
  • E-Work
  • Inter-workflow
  • Mobile Business
  • Virtual enterprises and virtual markets

Women entrepreneurship is the process where women organised all the factors of production, undertake risks, and provide employment to others. The definition of women entrepreneurship has never been differentiated on the basis of sex and hence could be extended to women entrepreneurs without any restrictions.

Women’s economic empowerment refers to the ability for women to enjoy their right to control and benefit from the resources, assets, income and their own time, as well as the ability to manage risk and improve their economic status and well being.

Global marketing is “marketing on a worldwide scale reconciling or taking commercial advantage of global operational differences, similarities and opportunities in order to meet global objectives".

  • Engaged Research, Branding, Marketing Strategy, Consumer Behaviour, Arts Marketing, Not-For-Profit Marketing, Economic and Social Impact, Experiential Consumption

Internet marketing is any marketing strategy that takes place online. Also referred to as online marketing, it encompasses a variety of marketing forms like video advertisements, search engine marketing and e-mail marketing.

Offline marketing, the opposite of online marketing, includes all forms of marketing that aren’t done on the Internet.

Outbound marketing includes any marketing efforts that are taken to introduce a product or service to someone who isn’t looking for that product or service.

Inbound Marketing Instead of using paid advertisements; inbound marketing is the search engine optimization (SEO) part of web marketing.

Newsletter Marketing is The success of newsletter marketing depends on grabbing attention, writing good content and reaching a large number of potential clients.

Article Marketing Businesses will often write articles related to the industry they are in and distribute them online and offline.

Direct marketing’s main goal is to send a message directly to consumers, without having to use any third party outlets.

Social Media Marketing is the most common and successful means of social media marketing are found on sites like Facebook, Twitter, LinkedIn, YouTube and even company blogs.

Promotional Marketing is a number of ways that businesses will promote a product or service, including holding contests to win a prize, offering coupons for purchasing a product at a discount, and having samples of the product so people can experience it before they purchase.

Viral Marketing type of marketing relies on the message of a marketer being spread quickly through various social networks in order to increase brand awareness. The name viral marketing stems from the rapid spread of viruses in general.

Telemarketing is a form of direct marketing; telemarketing’s focus is on reaching consumers by phone.

B2C Marketing B2C marketing can involve different marketing techniques such as door to door marketing, promotion marketing, newspaper marketing, television marketing and radio marketing. In today’s marketing world, B2C Internet marketing is becoming more important to reach consumers.

B2B Marketing involves companies trying to sell mass quantities of product to one another, there is a more personal relationship that needs to be established between businesses.

Statistical finance, is the application of econophysics to financial markets. Instead of found useful, but the particular requirements of stochastic analysis to the specific models useful in finance is apparently unique to finance as a subject.

Strategic management is the continuous planning, monitoring, analysis and assessment of all that is necessary for an organization to meet its goals and objectives

  • International Business, Business Strategy, Market Selection, Entry Modes, Joint Ventures, Psychic Distance, Cultural Distance, Linguistic And Religious Differences & Diversity

Business economics is a field in applied economics which uses economic theory and quantitative methods to analyze business enterprises and the factors contributing to the diversity of organizational structures and the relationships of firms with labour, capital and product markets.

  • Microeconomics, Game Theory, Experimental Economics, Market Design, Strategy, Industrial Organisation, Social Learning, Herd Behaviour, Social Preferences, Reciprocity, Arbitration

Management Information Systems (MIS) is the study of people, technology, organizations, and the relationships among them. MIS professionals help firms realize maximum benefit from investment in personnel, equipment, and business processes. MIS is a people-oriented field with an emphasis on service through technology.

  • Strategic Planning And Operations Management, Process Analysis, Project Management, Performance Measurement, Technology Transfer, Business Integration And Change Management, Executive Education, Small Business, Entrepreneurship, Leadership, Boardroom Dyna

Supply chain management is the management of the flow of goods and services and includes all processes that transform raw materials into final products. It involves the active streamlining of a business's supply-side activities to maximize customer value and gain a competitive advantage in the marketplace.

It provides tips, tools, templates, how-to guides and referral services to help small businesses improve their business sustainability and management practices

Real estate is "property consisting of land and the buildings on it, along with its natural resources such as crops, minerals or water; immovable property of this nature; an interest vested in this an item of real property, buildings or housing in general